Director of Public Relations & Communications

Company: D.C. Global Talent Inc.
Location: Nashville
Posted on: April 5, 2025

Job Description:

We are seeking a seasoned professional to lead our public relations and communications efforts. As a key member of our marketing team, you will develop and execute a comprehensive marketing plan, integrating public relations, social media, and marketing communications to drive revenue for our hotel's Rooms Division, Food and Beverage outlets, and Spa.
Responsibilities:
Develop and implement an annual PR strategy in alignment with our marketing plan, including media relations, paid digital marketing, restaurant and bar marketing, and segment strategies.
Create innovative publicity programs to increase awareness and positive perception of our hotel, its restaurants, bars, spa, and personnel.
Maximize media coverage through targeted editorial pitch plans, maintaining professional relationships with key media contacts.
Take a lead role in crisis communications, providing strategic counsel to senior management.
Manage website content, updates, and optimization to generate revenue and align with our brand positioning.
Oversee social media and digital efforts, ensuring consistent brand messaging and engagement.
Ensure compliance with the brand standards for marketing communications.
Proofread all marketing materials to ensure high-quality content and presentation.
Perform other tasks as assigned by the Director of Marketing.
Preferred Qualifications and Skills:
5-7 years of experience in public relations or a related field.
University degree in journalism, communications, or equivalent experience.
Strong interpersonal skills and proven relationships with media, community, and business contacts.
Excellent communication skills (verbal and written), creative mindset, and ability to prioritize tasks.
Proficiency in social media networks and related monitoring tools.
Ability to create newsworthy events, develop story ideas, and follow through on pitch leads.
Must be a US Citizen
Restaurant/Bar Marketing PR experience
Paid Media (campaigns, search, social media, etc) experience
Social Media Strategy
Hotel or Food & Beverage experience is required
Crisis media training is a plus
Leadership experience as a Director or Senior Manager of PR with direct reports
As a strategic communications advisor to management, you will play a key role in reputation management, issue management, crisis communications, community relations, CSR initiatives, internal communications, and other activities specific to our hotel and VIP guests.
Salary: 115,000 USD + 10% annual incentive bonus plan

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